If you are a non-profit or charity organisation you may be able to get access to upto £26,000 a month in free advertising to promote your cause and activities using Google Grants for Charities on the Google AdWords platform.
This fund that your organisation may be able to access is actually a grant from Google’s Ad Grant Platform and is only available to qualified not-for-profit and charity organisations.
Google Ad Grants is the nonprofit edition of AdWords, Google’s online advertising tool. Google Ad Grants empowers nonprofit organizations, through $10,000 per month in in-kind AdWords™ advertising, to promote their missions and initiatives on Google search result pages.
In order for your organisation to qualify you must go through an application process so they can be assured you qualify and that you can use this free money well and effectively. Let’s face it the Google Grants for Charities program will allow you to create and develop a custom marketing strategy on Google that can massively help your non-profit or charity organisation achieve your goals
If you’re eligible, how can you get started?
It does not matter if your charity or non-profit organisation is big or small, so long as you are a registered charity you are eligible to join the programme. If you’re still unsure about whether your organisation can be classed as charity, visit the Google for Non-profits site for charity status eligibility specifically for the UK – click here to visit.
And now the sales bit, we’ve worked with numerous charities and have experience across a wide range of sectors, helping them increase visibility and engagement online that ultimately benefits your organisation. To help your not-for-profit or charity organisation manage or improve a current campaign please contact us today.